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Gulp! Saltwater Jerk Shad Soft Bait Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! out fishes live bait in head to head field tests.

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BERKLEY GULP ALIVE JERKSHAD LURE TUB 7 INCH