Berkley White Fishing Lures

Berkley Deep Hit Stick 3.75

Berkley White Fishing Rods

In collaboration with Elite Series pro-Mike Iaconelli, Berkley has revolutionized the glide bait industry with the Berkley Powerbait Nessie Soft Glide Bait. This soft-bodied glide bait is reinforced with a mesh joint that offers more action and enhanced durability. With the ability to skip, slide, and cast, it has no limitations in range or difficulty.

Berkley PowerBait Nessie Glide Bait 7 inch / Raw

Berkley Power Blade Compact Double Willow Spinnerbait, Designed with professional angler and expert spinnerbait fisherman Edwin Evers, the Berkley

Berkley Power Blade Compact Double Willow Spinnerbait 1 oz. White Silver/Gold

Berkley All Saltwater Fishing Lures

Berkley Flicker Shad 5

Whether you are a weekend warrior or a seasoned pro, the Berkley J-Walker 100 top water lures are designed to deliver explosive top water action. Featuring sleek tail weighted construction, these lures are tuned for casting distance with a hydrodynamic shape, precision balance point and resting position for an easy walk-the-dog action that has been proven on the water. Topped off with Fusion19 hooks, Berkley J-Walkers are sure to impress anglers of all skill levels.

Berkley J-Walker 120 - Ghost White

Berkley Hit Stick - Black Silver - 11 (1/3 oz)

Berkley Flicker Shad - RLVNT Outdoors