Yamamoto Senko Lure, 5-in

If there's been one lure that has changed the face of fishing over the years, it's the Yamamoto Senko. With its wide range of uses and subtle natural action, the Yamamoto Senko has quickly become a favourite with anglers all over the world. The beauty of the Senko is in its simplicity. The Yamamoto Senko may just look like a thick round plastic worm but the fall rate created from the large amount of salt impregnated in the body drives fish mad.

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. Iconic is an understatement the Senko has spawned thousands of imposters, but nothing beats the original. Versatility is a key attribute of the Senko, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat.

Yamamoto Senko - 5 - Smoke/Purple/Blue

If there's been one lure that has changed the face of fishing over the past five years it's the Yamamoto Senko. With its wide range of uses and subtle

Yamamoto 5in Senko Lure 523 Black Blue Flake/ Blue Tip

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. Iconic is an understatement the Senko has spawned thousands of imposters, but nothing beats the original. Versatility is a key attribute of the Senko, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat.

Yamamoto Senko Blue Pearl Black Hologram / 5

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. Iconic is an understatement the Senko has spawned thousands of imposters, but nothing beats the original. Versatility is a key attribute of the Senko, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat.

Gary Yamamoto Senko Plastic Worm, Green Pumpkin/Black Flake, 5

Yamamoto 5in Senko Lure 358 Dk Pumpkin w/ Purple Black and Green Flake

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. Iconic is an understatement the Senko has spawned thousands of imposters, but nothing beats the original. Versatility is a key attribute of the Senko, allowing it to be fished in a multitude of ways that all end up putting more fish in the boat.

Yamamoto Senko 5 / Watermelon/Black

Berkley scientists have spent over 25 years perfecting an irresistible scent and flavour - the exclusive PowerBait formula. Fish love PowerBait so

Berkley Powerbait The General, 5-1/4-in

Yamamoto Swimsenko 5 - Angler's Headquarters

Yamamoto Senko Lure, 5-in